Feng shui in architecture and real estate: an inseparable scientific element
A real estate project is blessed with good feng shui if it possesses a land terrain, architectural planning and construction design in harmony with the surrounding natural elements, becoming a ” magnet ” to attract customers.

From religion to science
Feng shui, which literally means wind and water, is an ancient Eastern doctrine that studies the influence of natural conditions on human life. Feng shui experts believe that since ancient times, the philosophy of feng shui has been closely associated with the house and daily life of Vietnamese people. It is not just a myth or imagination but also rules thoroughly researched, calculated and drawn from thousands of years of experience.
Along with the development of society, the science of feng shui is increasingly prosperous, stemming from the highly valued traditional concept of “settlement to prosper in career” by Vietnamese people. The house is the first and utmost important factor; it is a place to rest and protect the family from harsh natural disasters so that the residents can work and improve their life with peace of mind.
Therefore, Vietnamese people always check the direction and the land terrain when building houses or buying real estate. For example, one of the first criteria in choosing a residence’s location is that: the land should be surrounded by mountains, near the road, near the market, next to the river and close to waterways, and convenient for livelihood. It is a place that has “auspicious natural and geographical conditions and concord among the people”, signaling a prosperous future.

According to architect (Arch) Nguyen Tuan Viet, a reasonable house layout following feng shui principles can help farmers know how to make use of the surrounding natural ecosystem to maintain a stable and harmonious life.
For example, homeowners can harvest vegetables from the farm to feed fish in the pond while using livestock waste and kitchen ash to fertilize the plants in the garden. A high, flat ground for houses will create a stable and safe position. The door facing a river or lake will help circulate air and welcome good fortune from heaven and earth. All those factors possess a complete scientific basis.
Not only housing but the philosophy of feng shui is also popularly applied in architectural works, such as communal houses, pagodas, museums, theaters, hotels, schools, etc. For example, the Temple of Literature – the first university in our country – is a group of works famous for its harmonious interweaving between oriental architecture, the philosophy of yin and yang and the five elements in each design.
“These rules are still relevant in modern times since feng shui criteria focus mainly on regulating the interaction between people and the environment to create a safe, healthy and convenient living space,” commented Arch Nguyen Tuan Viet.
Sustainability factor of real estate projects
With the development of society, the application of feng shui principles in housing receives more and more attention from customers. This makes several real estate businesses consider feng shui an inseparable scientific element in the investment process and construction of projects. Especially in the context of climate change’s adverse impacts, choosing a feng shui-induced house is not a trend or a belief but is gradually considered a sustainable choice.
For customers, living in an environment that is fresh and close to nature will bring good health, creating a good working spirit and paving the way for success and happiness. In addition, being in line with feng shui elements is also a contributing factor for the real estate to increase its property value, making it easy for homeowners to do business or transfer.
For real estate businesses, applying feng shui principles harmoniously combined architectural design and environmentally friendly building materials not only illustrates their understanding of the market and customers’ tastes but also shows their responsibility for the quality of the project. Besides the usage value and utilities, the project meeting feng shui elements is considered to bring peace of mind and good luck.
Discussing the application of feng shui in the project, a representative of Van Phu – Invest, an enterprise that spends a lot of time and energy on research and investment, believes that feng shui is an essential factor. However, due to the different cultural and spiritual spaces, the natural conditions, and the customs and habits in each region, it is necessary to carefully select the suitable architectural style and apply feng shui appropriately and flexibly in each project.

Among those, Con Khuong New Urban Area (Can Tho) by Van Phu – Invest is worth mentioning. This project invested heavily in research and applying feng shui early from the master plan stage. The project is carried out based on preserving the native aquatic flora landscape through constructing a system of interwoven landscape lakes with water levels fluctuating depending on those of the Khai Luong river. This master plan helps the project effectively use the river landscape to create an open space in harmony with nature but also helps to regulate the airflow, creating a fresh microclimate. The project is expected to be located on a flat high ground as its land level will be higher than the historic flood peak of the area. It not only helps to avoid weather impacts but also satisfies many feng shui standards in housing selection, such as the principle “Living near markets, rivers, then roads”.

Or at The Terra – An Hung (Ha Dong, Hanoi), Van Phu – Invest adopts again the feng shui criteria in the overall design of the building, articulated through solid architectural features. Combined with that is beautiful terrain, high-rise buildings with an unblocked view of three natural lakes and an astronomy park. Located in front of the low-rise housing blocks is a green space adjacent to the large avenue, creating a “bright hall” type of land terrain, bringing luck and prosperity to the residents.
“At the projects of Van Phu – Invest, the feng shui imprint with the philosophy of the Five Elements (metal – wood – water – fire – earth) and the philosophy of humanity (people) are boldly applied from the master plan to each inner living space. We preserve and apply this traditional theory to uphold the strength of nature and place it into every corner of every house and street. A living environment balanced with all things around is a sustainable and prosperous living environment”, a representative of Van Phu – Invest shared.