What are the sustainability criteria of the integrated real estate projects developed in Vietnam?
Nội dung bài viết
With a synchronously connected traffic system, abundant green landscape, and utility space rich in experiential experiences, integrated urban areas gradually become a trend leading the real estate market.

A sustainable trend
According to a survey by JLL, in recent years, the number of integrated real estate projects has increased significantly in the Vietnamese housing market. This model aims to develop multi-functional urban projects, including many buildings and works inter-connected harmoniously in terms of architecture and landscape, with various utilities including houses, commerce, education, and entertainment.
With the advantage of creating an ideal living space where residents can live, work and relax, integrated real estate has become one of the leading trends in the market in 2021. This model continues to be the mainstream in 2022, especially in the post-Covid-19 context, the housebuyers are increasingly interested in a healthy and sustainable living environment to settle in rather than a mere living space.
The National Center for Socio-economic Information and Forecast predicts that the urbanisation trend in Vietnam will not only concentrate on two large cities. But it will continue to expand strongly into small and medium-sized cities, with the urbanisation rate reaching 40.91% in 2025 and 44.45% in 2030. Not only does the urbanisation process require adjustments to urban architecture, but it also leads to changes in the lifestyle of most people in the face of urgent problems, such as traffic congestion, epidemics, environmental pollution, and the population’s exponential increase on a large scale.

Under the pressure of urbanisation, the need for a healthy, comfortable and sustainable living environment is the driving force for developers to build integrated multi-functional urban areas and housing areas with synchronous planning of traffic, landscape, and utilities.
Five elements of integrated real estate project
Real estate experts believe that the five factors for businesses to develop integrated real estate projects sustainably are as follows: Convenient and accessible transportation; Walkable neighbourhoods that facilitate community interaction; Fresh air and natural landscape with large tree areas; Effective building design that brings the residents’ experience; Adequate essential utility services.
Considering these criteria, there are more and more businesses investing in integrated real estate project models in Vietnam. Not standing outside of this trend, Van Phu – Invest is currently one of the leading developers with a series of successful integrated urban area models across the country.

Sharing more on the investing strategy in this model, the representative of Van Phu – Invest said that in project development, the corporation pays special attention to the sustainability factor. “Van Phu – Invest aims to create multi-functional living spaces and civilised communities.
Therefore, we always focus on comprehensive and meticulous planning to create integrated real estate projects with synchronous technical infrastructure, various internal amenities, and diversified residential and commercial products.”
Since these sustainable integrated factors are always highly appreciated by Van Phu – Invest, they are reflected in projects, such as in the convenience of transportation and community connection. For instance, Van Phu New Urban Area – the first integrated urban area project of Van Phu – Invest in Ha Dong, Hanoi is highly valued for its location with convenient inter-regional traffic. Notably, the internal road system of this urban project connects with many essential routes that carry strategic development significance in the West of Hanoi, such as To Huu Street, Le Trong Tan Street, Ringroad 4, and Lang Hoa Lac highway, etc.
Another project, The Terra – An Hung is also located right on the busy To Huu street, inheriting the completed and modern traffic axis of the Ha Dong district and connecting to the arterial roads and elevated railway of the capital.
Besides, the Vlasta – Sam Son urban project owns a prime position with a system of the project’s internal roads and arterial roads running along the coastal area of Sam Son. It is noteworthy that the entire pedestrian streets of the urban area are designed to run directly to the sea. Both sides of those streets are a series of bustling shopping-entertainment facilities, such as retail store chains, luxury hotels, flower gardens, an outdoor art display area, a mesmerising landscape bridge with a panoramic view of the ocean, etc. These modern public spaces not only create attractive sightseeing spots for the project but also contribute to creating sustainable values for the living environment in terms of the economy and society of the area where the project is located.

In the design stage, Van Phu – Invest highly values smart architectural solutions, housing rows with diversified functions and optimal areas, and creativity in the landscape. The project aims at bringing its residents a safe and environmentally friendly green living experience.
One of the outstanding advantages of Van Phu – Invest’s projects is to turn every square meter of land into a comfortable and relaxing living space ideal for all residents with all-in-one facilities, encapsulating all needs in the heart of the project.
In every urban project, besides the basic services serving essential needs such as supermarkets, schools, and hospitals, Van Phu – Invest has made every effort to research and integrate many new utilities. It is to bring more valuable living and resort experiences to the residents, such as the landscaped glass bridge on the 33rd floor, the public library, the communal room, and the free karaoke room, to help connect and build civilised communities.
“Van Phu – Invest always holds the value of work diligence, reflected in each project and every life value we bring. With the hope that we will not only contribute to changing the urban landscape but also bring the residents a better, more comfortable life and an urban area that is richer in humanity,” shared a representative of Van Phu – Invest.